Posy

Sydney, Australia

The brand mark energetically transmits our creative vision for POSY playfulness and whimsy.

We chose an elegant and modern display serif font with unexpected and playful details to match the brand vision.

Our brand colour palette is vibrant, whimsical and inspired by the spectrum of colour found in flowers.

We utilise a warm palette to create dynamic combinations of both complimentary and analogue colours paired back with crisp white and black to keep the brand feeling modern and fresh

 

Project Scope
Brand identity
Brand strategy
Art direction
Creative design thinking
Marketing Collateral

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